Reflecting on 2024: A Year of Growth, Change, and New Beginnings
This blog reflects on my transformative 2024 achievements and outlines exciting growth plans for 2025 in business, marketing, and personal branding.
As 2024 comes to an end, I find myself reflecting on what an incredible, fast-paced, and transformative year it has been. Here’s a snapshot of my journey and achievements this year, along with some exciting plans for 2025.
Becoming a European Citizen
One of the most significant milestones of my year was obtaining Polish citizenship. I’m officially a European now! This opens doors to countless opportunities across Europe and solidifies my connection to the region.
Expanding Horizons in the United States
This year marked a major professional leap as I established my company in the United States. Entering the U.S. market has been a thrilling and challenging journey, and we’re steadily growing our footprint there.
On a personal note, I also took the first steps toward securing a visa to live in the U.S. I’m eagerly awaiting the outcome in the first quarter of 2025. Fingers crossed!
Immersing Myself in Marketing Excellence
I dedicated a significant part of this year to advancing my skills in marketing. From courses on branding and CRM systems (like HubSpot) to hands-on experience with cutting-edge tools, I’ve made huge strides.
I also started mentoring in digital marketing and had the honor of serving as a jury member and mentor in a Startup Incubator Program. Additionally, I gained invaluable experience through F6S.com, a platform that connects startups and investors.
A Year of Mentorship, Media, and Networking
Vedego Spotlight: I appeared on a TV program where I gave an interview about Vedego. This was an incredible opportunity to share insights about my work and vision.
Startups and Innovation: At TheExecutives.net, I launched a bi-monthly newsletter in the Innovation category. We’re building a community of thousands by curating and commenting on the latest trends and developments in startups and innovation.
Content Creation and Personal Branding
I made a major push in my content creation efforts this year:
SaidMurat.co: I launched my blog, writing about my passions for marketing, branding, and AI.
YouTube Evolution: My YouTube channel has been thriving. In 2025, I’ll rebrand my content under my personal name, moving on from the Vedego Talk brand.
Social Media: TikTok and Facebook have become part of my regular content strategy, reaching broader audiences.
Embracing Technology and AI
AI became an integral part of my workflow in 2024. From assisting clients to automating processes, the impact of AI on productivity and creativity has been profound.
One of my proudest achievements was leading marketing efforts for Koolay, a Silicon Valley-based startup developing an AI-powered CMS. I’ve built and managed their marketing team, and we successfully listed the product on Azure Marketplace.
Investments and First-Time Experiences
For the first time, I prepared an investor pitch deck and began conversations with potential investors. This was a challenging but rewarding experience that deepened my understanding of the startup ecosystem.
Travel, Connections, and Growth
True to form, 2024 was packed with travel. Meeting new people, exploring new opportunities, and expanding my horizons were central themes this year.
Looking Ahead to 2025
The momentum I’ve built in 2024 will continue into 2025 with several exciting plans:
Rebranding My YouTube Channel: With fresh content and a personal touch, I aim to connect more deeply with my audience.
Scaling Innovation Outreach: I’ll expand my contributions to TheExecutives.net, aiming to position it as a go-to resource for innovation enthusiasts.
Focus on U.S. Growth: Pending visa approval, I plan to dive deeper into the U.S. market, both personally and professionally.
Continued Learning: I’ll pursue advanced marketing and branding courses, further refining my skills to better serve clients and projects.
AI-Driven Solutions: Building on my work with Koolay, I’ll continue exploring how AI can transform businesses, particularly in the marketing and CMS spaces.
Final Thoughts
2024 has been a whirlwind year filled with achievements, challenges, and growth. As I step into 2025, I’m energized by the opportunities ahead and grateful for the lessons I’ve learned.
Thank you to everyone who has been part of this journey—here’s to making 2025 even more extraordinary!